LUXURY LIVES IN THE DETAILS

Our collections are designed to inspire a more conscious relationship with fashion. Fusing a bohemian spirit with nordic design, they are created to outlast the seasons and crafted to endure.

Designed for the modern woman, our pieces combine clean lines with a playful edge, encouraging confident self-expression and a lasting connection to your personal style.

Timelessness
Our collections transcend seasonal trends and are made to endure.

High Quality
We craft our pieces with European materials in European workshops, taking great care of every detail.

Authenticity
Our swimwear is the unique expression of a personal design sensibility, infusing Scandinavian minimalism with bohemian playfulness.

Exclusivity
We produce only small quantities of each design.

My Story

Launching my own swimwear brand is a dream come true. Fashion has always been a part of me and I’ve always been fascinated the way clothing can make a woman feel strong, free and elegant.

I spent part of my childhood in Singapore before moving to Norway at the age of ten. After moving to Norway, we always missed the warmth and light of the south. Thats why my family spent every summer for seven years in a small charming town by the Adriatic Sea in Italy.

I’ve always been obsessed of the beach, the ocean, and the laid-back, romantic atmosphere of seaside living.

After many years of working and pursuing my education at the same time, I entered a new and meaningful chapter in my life - building a family with my husband and becoming a mum to my three wonderful children. For years, my heart and fokus were fully with them, a time I am so grateful for! 🥰

When the moment felt right, I began to feel a long-time dream, a dream of creating something of my own. And it all truly started in Ibiza, a place that awakened my creative energy in a whole new way. Being there, meeting inspiring people, and feeling the island’s free-spirited atmosphere gave me the final push. I was ready.

That dream became Stina Segergren, a swimwear brand grounded in Scandinavian minimalism, with a touch of southern warmth and playful elegance. I love imagining every detail, its fit, material, and touch, but most importantly, how it will make you feel!

Each piece is crafted with love and intention, using carefully selected handcrafted materials that feel luxuriuos against your skin. They are made to last well beyond a singel season. Every piece is handcrafted by women in Spain, designed to bring out your natural beauty with a touch of effortless elegance.

My greatest wish is that when you wear Stina Segergren, you feel just as confident, beautiful and free as I felt creating it.

Stina Segergren🌸